Transparent Pet Shampoo Base: A Ready-to-Use Formula for Gentle Dog and Cat Grooming

Azlok's Transparent Pet Shampoo Base is a ready-to-use, sulfate-free liquid formula that gently cleanses a dog's or cat's coat without stripping its natural oils. You can pour it straight into a bottle and use it as-is, or personalise it with a pet-safe fragrance and a little extra conditioning before you fill your own labels. It is vegan-friendly, pH-balanced, and made in India.
What is this pet shampoo base?
This is a viscous, transparent liquid built specifically for animal grooming. Instead of harsh cleansers like SLS, it uses milder surfactants such as sodium lauroyl sarcosinate, cocamidopropyl betaine, decyl glucoside and coco glucoside. These lift dirt and grease while being kinder to sensitive skin.
The blend also carries familiar botanical extracts—aloe vera, hibiscus, shikakai, amla, reetha and ashwagandha—along with glycerine and polyquaternium conditioners that help the coat feel soft and manageable after a wash. It is preserved with sodium benzoate, potassium sorbate and a small amount of a broad-spectrum preservative so the product stays stable for its 24-month shelf life.
Who it's for
- Pet owners who want a mild, no-fuss shampoo for dogs and cats at home.
- Groomers and pet salons buying in bulk (5 KG to 25 KG) to keep costs sensible.
- Small brands and hobbyists wanting a finished base to scent, colour and bottle under their own label.
How to use it
Because it is ready-to-use, the simplest approach is to decant the base straight into a pump or squeeze bottle. For a bath:
- Wet your pet's coat thoroughly with lukewarm water.
- Take a coin-sized amount (more for larger or thicker-coated dogs) and work it into a lather, avoiding the eyes, ears and mouth.
- Massage gently down to the skin, then rinse completely—leftover product can cause itching.
- Towel dry, and dry-blow on a cool setting if your pet tolerates it.
Use it as often as your vet or groomer recommends. Most healthy pets do not need frequent bathing; over-washing can dry out any coat.
Customising the base
The formula is designed to take small additions well. If you make your own products, keep changes modest and always test a fresh batch:
- Fragrance: add a low percentage of a pet-safe fragrance oil, pre-dispersed with the polysorbate already in the blend. Avoid strong essential oils, as several (tea tree, citrus, pennyroyal) can be unsafe for cats and dogs.
- Extra conditioning: a touch of pet-suitable conditioning agent for long or curly coats.
- Thickness: the base is already viscous; adjust gently and re-check the pour.
Keep any additions minimal so you don't upset the pH balance or the preservative system.
Safety notes
- This is a grooming product for external use only—do not let pets ingest it and rinse well.
- Avoid contact with the eyes and inner ears.
- If your pet has a skin condition, allergies or open wounds, check with a vet first, and do a small patch wash before a full bath.
- Store away from children and direct sunlight.
- Refer to the COA and MSDS for detailed handling information, especially if you are decanting large drums.
Buying and storage tips
Azlok offers this base in 1 KG, 5 KG, 10 KG, 20 KG and 25 KG packs, so you can start small at around Rs. 399 and scale up as your needs grow. A 1 KG size is ideal for home use or trial batches; the larger drums suit groomers and small businesses.
- Keep the container tightly closed in a cool, dry place.
- Use clean, sanitised bottles and tools when decanting to protect the preservative system.
- Label your bottles with the fill date and use within the 24-month shelf life.
- If the liquid looks cloudy or smells off, discard it.
FAQ
Is this pet shampoo base ready to use straight away?
Yes. You can bottle and use it as-is. Customising with fragrance or extra conditioner is optional if you want a personalised finish.
Is it safe for both dogs and cats?
It is formulated for dogs and cats and is SLS- and paraben-free. As with any new product, do a patch test first and consult your vet if your pet has sensitive or problem skin.
Can I add essential oils for fragrance?
Be cautious. Many essential oils are unsafe for pets, particularly cats. A small amount of a pet-safe fragrance oil is the safer route, and always keep additions minimal.
How long does it last?
The base has a shelf life of 24 months when stored properly in a cool, dry place away from sunlight, in a well-sealed container.
Why is it better than a regular human shampoo?
It is pH-balanced for animal skin and uses milder surfactants, so it helps preserve the natural oils in a pet's coat rather than stripping them the way many human shampoos can.